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How to Publish an eBook Without Writing a Word
Copyright 2004 Richard Grady
There are many, many advantages to selling eBooks online,
not least the fact that once the eBook is written, the
sales and delivery process can be automated so that as the
seller, there is literally nothing for you to do when you
make a sale. To illustrate this point, I have sold over
15,000 copies of my most popular eBooks since I first wrote
them but other than carrying out an update every few
months, these products now don't involve me in any work
whatsoever.
Of course, one of the main disadvantages of selling your
own eBook is the fact that you have to write it in the
first place! The vast majority of people are probably not
natural writers and even those that do have the ability
often find it very difficult to sit down and bash out an
entire eBook that is of a good enough quality to sell. I
have written several eBooks myself but I do find it hard
work. In fact, I have probably started and abandoned far
more eBooks than I have actually completed - I get bored
very easily :-)
It isn't just eBooks that people struggle to write - the
same goes for 'normal' paper books. I have some experience
of the process that a new book goes through before it
reaches the bookshops and regardless of the quality of the
author's draft, it will usually be reviewed by an editor
who will often re-write large parts of the book. In fact,
sometimes the entire book will be written by a third party
rather than the person that actually has their name on the
cover as the author. This is regularly the case with
biographies - after all, just because someone is famous or
has a story to tell, it doesn't mean they can write a book.
You may already see where I am going with this and many of
you will have already worked out that these third parties
that write books for the author are often referred to as
ghostwriters. But did you know that ghostwriting is
becoming more and more popular in the eBook industry?
Many info-product creators are now opening their eyes to
the opportunities offered by ghostwriters and are realising
that it is perfectly possible to get someone else to
research and write an eBook for them for just a few hundred
dollars. Not only does this save an incredible amount of
time but it also means that you don't have to write a
single word if you don't want to.
Look at it like this, let's say you hire someone to
research and write your eBook at a cost of $500. In
addition, you get someone to write the sales copy for your
web page at a cost of $200. You now have a complete new
product for just $700. A new product that you can sell
over and over again and retain all of the profits for
yourself. Using ghostwriters it is perfectly possible to
build up a large portfolio of products in a relatively
short time period - certainly much faster than if you were
to write the eBooks yourself. You can even have eBooks
written about subjects that you know very little about
since you can pay the ghostwriter to do the research for
you.
Because of the incredibly high profit margins available
with eBooks, it doesn't surprise me one bit that big-name
Internet marketing gurus are starting to use ghostwriters
to help build up their product portfolios. And given the
ease at which you can hire a ghostwriter, there is no
reason why you shouldn't consider this option too.
One of the most popular ways of hiring a ghostwriter is via
the eLance website (
http://www.elance.com ). At the time
of writing, a search for 'ghostwriter' brought up 198
different individuals/businesses that would be happy to
consider quoting to write your next eBook. If you are
interested in learning more about having a ghostwriter turn
your idea into an eBook, why not have a browse through the
eLance site.....
About the Author:
Richard Grady has been helping ordinary people earn online
since 1998. He writes a free newsletter which is published
every two weeks. To subscribe (and claim your free gifts),
visit:
http://www.thetraderonline.com/newsletter.html
===================================
BUSINESSMATE EZINE is published and edited by
Jess Guim, MCSE. |
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